Pharell Williams
Music Video, Branded Content, Celebrity, 2D Animation, Live Action
“Yellow Light”
Music Video
Working directly with the team at Illumination & Universal Studios and Pharell’s team to create this video for the premiere of Despicable Me 3 was without a doubt an amazing experience. Pharrell was everything you hear about him to work with, collaborative, friendly, open to new ideas ( and he had some for sure!).
Client: Illumination & Universal Studios
President: Chris Meledandri
SVP Creative Marketing: Gail Harrison
Head of Production: Cameron Stevning
Creative Direction: Brad Abelson
Production/Post: Chirp Films/MPC Creative
EP: Dan Sormani
Director: Alan Bibby